How to connect Voluum and HilltopAds
Step 1. Prepare Campaign Elements in Voluum
Before creating a campaign, make sure the required elements are set up in Voluum.
Create an Offer
Add your offer in Voluum (affiliate offer, app store link, or direct destination).
Create a Lander (optional)
If you plan to use a landing page, create a lander element in Voluum.
Create a Traffic Source
Voluum provides a pre-configured HilltopAds template, which simplifies setup.
You will configure this traffic source in a later step.
Step 2. Copy Your HilltopAds Postback URL
Log in to your HilltopAds account.
Go to the Trackers section.
Copy your unique Postback URL.
Save your Advertiser ID, which is required for postback tracking.
Step 3. Configure HilltopAds as a Traffic Source in Voluum
Log in to your Voluum account.
Go to Traffic Sources.
Click Create → Traffic Source.
Select the HilltopAds template.
Paste your HilltopAds Postback URL into the required field.
Adjust additional settings if needed.
Save the traffic source.
Step 4. Create a Campaign in Voluum
Go to the Campaigns section.
Click Create and choose:
Campaign Simple or
Campaign Advanced
Configure the campaign:
Traffic Source: HilltopAds
Campaign Name
Cost model (optional, if tracking costs manually)
Workspace (optional)
Lander (optional)
Offer (required)
Click Save.
Copy the generated Campaign URL.
Supported HilltopAds Parameters
You can use the following parameters for tracking and optimization:
{{geo}}– country code{{adid}}– ad or banner ID{{zoneid}}– traffic source ID{{campaignid}}– campaign ID{{lang}}– visitor language{{category}}– Mainstream / Adult{{cpmbid}}– CPM bid{{price}}– impression or click price{{browsername}}– browser name
Required postback parameters:
{{token}}– conversion ID{{price}}- conversion cost{{currency}}– conversion currency{{
advertiserID}} – advertiser ID
Step 5. Link Voluum Campaign to HilltopAds
Log in to your HilltopAds account.
Go to Manage Campaigns → Add Campaign.
Configure the campaign:
ad format
traffic channel
campaign name
additional settings if required
Paste the Voluum Campaign URL into the Final Destination URL field.
Save the campaign.
Done!
Voluum is now successfully integrated with HilltopAds.
You can track conversions, analyze traffic performance, and optimize campaigns in real time. If you need help with setup or optimization, contact your personal account manager.