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How to Set Up Skro Tracking with HilltopAds

This guide explains how to integrate the Skro tracker with HilltopAds to track and optimize advertising campaigns.

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Written by HilltopAds
Updated yesterday

How to connect Skro and HilltopAds

Step 1. Get Your HilltopAds Postback URL

  1. Log in to your HilltopAds account.

  2. Open the Trackers section in your dashboard.

  3. Copy your Postback URL, you will need it to configure Skro.

Step 2. Create or Log In to Your Skro Account

  1. Sign up or log in to your account on the Skro platform.

  2. Make sure your account is active and ready for campaign creation.

Exclusive bonus from the Skro platform: Use the promo code HILLTOP25 to get a 25% discount on the Starter or Pro plan for 1 month.

Step 3. Add HilltopAds as a Traffic Source in Skro

  1. In Skro, go to Traffic Sources.

  2. Click Create.

  3. Find and select HilltopAds from the list of ad networks.

  4. Click Create Custom.

  5. Fill in the required fields:

    • Name: any descriptive name

    • Postback URL: paste the HilltopAds Postback URL

  6. Adjust additional settings if needed.

  7. Click Save & Close.

Step 4. Create a Campaign in Skro

  1. Go to the Campaigns section in Skro.

  2. Click Create.

  3. Configure the campaign:

    • Cost model: CPC / CPA / CPS

    • Campaign name

    • Traffic source: HilltopAds

    • Flow destination: landing page, offer, or flow

  4. Save the campaign.

  5. Copy the generated Campaign URL.

This URL will be used in HilltopAds.

Step 5. Add the Campaign in HilltopAds

  1. Log in to your HilltopAds account.

  2. Go to Manage Campaigns → Add Campaign.

  3. Set up the campaign:

    • choose ad format and traffic channel

    • enter campaign name and settings

  4. Paste the Skro Campaign URL into the Final Destination URL field.

  5. Save the campaign.

Here is our detailed guide on how to launch campaigns with HilltopAds:
Step 4. Create Ad Campaigns

Supported HilltopAds Parameters

You can use the following parameters in Skro postbacks:

  • {{geo}} – country code

  • {{adid}} – ad or banner ID

  • {{zoneid}} – traffic source ID

  • {{campaignid}} – campaign ID

  • {{lang}} – user language

  • {{category}} – Mainstream / Adult

  • {{cpmbid}} – CPM bid

  • {{price}} – impression or click price

  • {{browsername}} – browser name

Required parameters:

  • {{token}} – conversion ID

  • {{price}} – conversion cost

  • {{currency}} – conversion currency

  • advertiserID – advertiser ID

Done

Skro is now connected to HilltopAds.
You can track conversions and campaign performance in real time.

If you need help with setup or optimization, contact your personal account manager.

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