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2. Before you start: generate an API key

The full guide about creating your unique API key to use HilltopAds MCP.

Written by HilltopAds

The connection is authorized with an API key from your HilltopAds account – the same kind of key you already use for the API. You will paste it once, on the HilltopAds authorization screen.

How to create a HilltopAds API key?

  1. Log in to HilltopAds and open My Account.

  2. Go to the API tab.

  3. Type a description (for example, MCP) and click Generate API key.

  4. Make sure the new key's status is Active (the toggle is green).

  5. Copy the key - you will need it in the authorization step for your AI client.

Advertiser account: My Account → API. Generate a key and keep its status Active.

Treat the API key like a password. It authorizes access to your account data – do not share it or post it publicly. You can deactivate or delete a key at any time from the same API tab.

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