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Mobile advertising is the next big thing. Why? Because more than 58% prefer mobile phones to desktops. Social media and even search engines also adapt to this trend and focus on mobile-centric approaches. Today, we’ll talk about mobile advertising details: what it is, where it is now, why it is…

One of the first ad formats to emerge, Pop ads maintain their Popularity. While they might not be as dominant as they used to be back in the 90s, Pop ads are still a common pick among affiliates. They are affordable, have a comfortable learning curve, and are relatively efficient.…

Welcome to the insightful world of affiliate marketing. Whether you are entirely new to this concept or have some prior exposure to digital marketing, this guide aims to simplify these concepts, breaking down the what, how, and why of affiliate marketing, making it accessible and actionable for you. Our objective…

In the ever-evolving landscape of digital marketing, mobile advertising stands out as a dynamic and indispensable strategy for businesses aiming to connect with their audience on a more personal level. As smartphones and mobile devices become increasingly integral to our daily lives, the opportunity for brands to reach consumers through…

February 14th – The day of love and romance. It’s the time when Cupid sends his arrows, and the HilltopAds ad network sends you a new article with tips and tricks on how to run successful ads for Valentine’s Day! Statistics & Audience Portrait The most heartbreaking story is always…

Running ads becomes quite a sport when you need to adapt quickly to unexpected turns of the game, optimize campaigns rapidly, and beat competitors by choosing the right CPM rate. There are many persuasive arguments as to why marketing during popular sports events can be highly beneficial for advertisers. In…

They say no one rides for free. And while that’s generally true, there is an exception to it — free website traffic. But is it really free? If you have ever been wondering how to drive traffic to your website, how to increase website traffic free, and how much traffic…

In the digital age, the world of advertising has transformed dramatically, moving far beyond traditional billboards and print ads. Today, online advertising stands as a cornerstone of modern marketing strategies, offering unparalleled opportunities for businesses to reach their target audience. Why is this trend so popular and worthy of attention?…

Visitors to the World Wide Web tend to spend most of their time online searching for and watching videos. Video hosting services and video sharing platforms not only attract the attention of the widest possible audience, but also retain it for a long time. In fact, video hosting services have…

Traffic is the fuel for your advertising engine. No online promotion works without it. HilltopAds knows everything about traffic and its acquisition. Whether you’re a beginner in affiliate marketing or a seasoned veteran — we’ve got you covered. Today, we’ll explain what traffic is, tell more about its types, focus…