Managing campaigns often requires many small, repetitive tasks. You need to check your balance, review statistics, filter by GEO or zone, export tables, and look over campaign settings – then copy numbers into an AI assistant to get insights. Each step takes time and manual effort before you can focus on what matters: deciding what to improve.
With the new HilltopAds MCP connector, you can connect your account to supported AI clients using the Model Context Protocol. This lets you optimize your work flow significantly. Just ask straightforward questions, and the assistant will handle the right operations for you. As a result you will get tables, summaries, or charts – all in one place.
The connection uses an API key that you generate in your account, so your credentials are never shared with the AI client or any third-party services.
At the momet, the connector supports 27 operations: 23 for advertisers and 4 for publishers.
If you are an advertiser, start from these 3 things to try:
Get an account overview
Request your account balance, campaigns, and ads all at once. As a result, you will get a clear snapshot without digging through the multiple pages of your dashboard.
Build a custom statistics breakdown
Filter or group your stats by date, zone, GEO, campaign, OS, hour, or source. For example, you can ask for spend and results by GEO for the last week, and get a clear table or chart. You can also ask follow-up questions to dig deeper.
Create a campaign draft
Just describe the campaign you want, and the assistant will set it up as inactive. This way, you can review every detail before anything goes live. When you’re ready, ask the assistant to launch it.
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How control works
You are always in the driver’s seat and keep total control. AI clients clearly label tools as read-only or write/delete, and always require your confirmation before implementing any changes. Action operations only run when you approve them.
By default, the assistant creates campaigns as inactive, so you can review them first. If you want a campaign to launch immediately, just include that in your request.
How to connect
HilltopAds MCP works with four clients. Choose the one you use and refer to our step-by-step guides:
In the guides we explain how to generate your API key and set up the connection in detail. You’ll also find a full list of operations with descriptions in our Help Center: What HilltopAds MCP is and what you can do with it.
Copy your first prompt
Once you’re connected, try pasting this prompt to see what you get:
Show me my HilltopAds balance and a list of my campaigns. Then give me statistics for the last 7 days grouped by GEO, as a table sorted by spend, and point out anything that looks unusual.
If you want to try creating something, ask:
Create a new campaign as inactive, using these settings: [your settings]. Show me the full details when it’s ready so I can review it before launching.
HilltopAds MCP gives you instant account insights and smarter workflows with no hassle and no wasted time any more. Follow the guides to unlock the tool’s full power and drive better campaign results.
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