Affiliate Marketing

Roman Karpov from HilltopAds recently joined OfferVault’s YouTube channel as a special guest on the latest episode of The Affiliate Marketing Show. Alongside Josh Sebo (OfferVault), Adam Young (CEO of Ringba), and industry legend Harrison Gvertz, they unpack the freshest trends and traffic strategies—zeroing in on the red‑hot, fast‑growing AI‑powered Dating…

Cost Per Click (CPC) is a fundamental bidding model in digital marketing, enabling advertisers to buy ad spots, display their ads, and pay only for actual engagement. There are other models available, but this one in particular remains a popular choice, regardless. In this article, we will elaborate on the…

Even if you are not a newbie to the world of affiliate marketing, you may still wonder — what is CPM? Perhaps you have not worked with this model before because it is difficult to understand, or it seems to you that it loses to analogs such as CPC, CPA…

Are you sure you know everything about what affiliate marketing is? Do you doubt whether it’s hard to get started or whether it’s really profitable? In this article, we will cover everything related to the question “What is affiliate marketing”: how to start, what to expect, and which tips and…

Affiliate marketing is a robust method of making a living, at least at the beginning of 2025. It requires dedication, attention, and passion; but if you invest the required time and effort, it will pay back… eventually. To make paybacks come quicker and more frequently, we’ve prepared a dedicated article…

Knowing the language of target audience when creating ad campaign is essential (as much as high quality traffic source), but understanding how and where those languages are used is even better. Here are top five reasons why you must consider this advertising strategy for your next ad campaign: Wider Reach…

In the same way, pop music reaches millions of listeners, pop traffic can gain the attention of a wide audience and promote your affiliate offer without huge advertising efforts. This marketing channel is underestimated by publishers because, despite preconceptions about its intrusive nature, pop advertising can be a real goldmine…

Running ads becomes quite a sport when you need to adapt quickly to unexpected turns of the game, optimize campaigns rapidly, and beat competitors by choosing the right CPM rate. There are many persuasive arguments as to why marketing during popular sports events can be highly beneficial for advertisers. In…

Introduction The HilltopAds ad network team is back with new priceless data about another part of affiliate marketing. In previous articles we’ve already covered Popularity of Browsers by Regions and Devices, as well as Ad Blocker Usage in Different Countries. Now it’s time to move forward and learn more about…

The jokes and puns about keywords being the key to success in the SEO realm can be made endlessly. But to be fair, behind every joke there’s some truth. It is impossible to argue with the statement that keywords play a central role in the SEO environment. But as search…