Affiliate Marketing

Search engine optimization (SEO) focuses on optimizing your website’s content to achieve higher rankings in search results. As you know, social media marketing is about promoting your posts on platforms such as Instagram and Facebook to enhance engagement. By integrating social media with SEO, you can lure valuable traffic to…

All marketing is built on relationships: with customers, with partners, with competitors, with contractors. That’s why in affiliate and digital marketing, connections and their quality come to the forefront: who you collaborate with, who you refer to in your expert materials, who you promote for money or as a partnership…

Any business is a kind of game with its own plot and rules, especially in iGaming industry, which is directly related to gaming products. So why don’t we also look at marketing these offers as a game? For sure to get ahead of your rivals in some action game or…

In modern digital marketing reality, getting traffic to your website is only half the battle. The real challenge lies in retaining that traffic and converting your website visitors into buyers. If your list of marketing KPIs does not include bounce rate, then most likely you have no idea how much…

There are many metrics in the world of affiliate and digital marketing, but one is worthy of separate coverage. Clicks! They’re what all digital advertising is based on. To go to a brand’s website, to a product card, to spin a slot, to order a product, to share a post…

Many experts in affiliate and digital marketing will tell you that the secret to success is professionalism and years of experience. This is certainly true, but there is one more secret (actually very affordable) weapon on the way to audience attention and high ROI — a well-chosen digital toolkit. Using…

Search Engine Optimization (SEO) is a solid alternative to paid traffic. No, it won’t replace good old PPC campaigns any time soon, as the latter delivers results quicker and in a more predictable fashion. However, they both work best when used in tandem, as PPC is short-term oriented, while SEO…

Video games have evolved beyond the realm of fleeting hobbies, and cybersport is recognized as an official sporting discipline. Computer games aren’t just about the game itself: for some, it’s a sport, for others, a means of escape, the rest search for a community of game teammates, and some folks…

Remember, we dived into the fundamentals of online advertising and discussed the important tools in this endeavour. In practice, it turned out that the topic of tools and their specific properties is much more multifaceted and needs more specifications. That’s why we have made a detailed review of the most…

Link building is an essential part of search engine optimization (SEO). Using the right tools can structure your backlink strategy, helping you identify quality link opportunities, improve outreach processes, build your site’s credibility, and more. Link-building strategies and SEO tools have significantly changed over the years. While older automated tools…