Case studies

Marketplace product pages live in the most competitive real estate on the internet. Shoppers scroll fast, algorithms reward momentum, and brands that win are the ones people already recognize. That’s why so many eCommerce teams are shifting budget into brand awareness campaigns designed to boost brand awareness, grow recall, and…

For affiliate marketers, few niches spark as much excitement (and revenue) as non-mainstream gaming. We’re talking about a vertical so lucrative it’s practically become the industry’s open secret. Sure, skeptics will tell you the space is oversaturated – after all, any newbie can jump in, and many do. But here’s…

Over 588,246 impressions in just one week. That’s what our advertiser achieved with their sports betting offer using HilltopAds’ CPA Goal feature. Sports betting is tough. Competition is fierce. The Philippines? Even tougher. In this case study, we’ll show you exactly how targeting, creatives, and smart optimization turned a challenging…

Key Points Offer: CasinoGEO: IDTraffic: Non-Mainstream/Mainstream High and MediumAd Format: Popunder mobileAd campaign period: 1 April – 8 April (8 days)ROI: 41% Launch your popunder campaign with HilltopAds and maybe in the next case we will talk about your success. Meet the partner Since early 2022, we’ve been working hand-in-hand…

We tell you how to successfully launch MVAs offers using the example of a case study. We have collected the most important things: how such offers work, their main advantages, and recommendations for working with them in practice. Mobidea and HilltopAds experts also shared their experiences and unique insights that…

In recent years, cloud-based photo editors powered by AI have mastered the art of stripping away layers of clothing from user photos — automatically erasing the “fabric” pixels and reconstructing a seamless, photorealistic image of the body. At first glance, it looks like just another beauty filter, but these algorithms…

YouTube is a digital powerhouse – the world’s second-most-visited platform and a cornerstone of video content. With over 2.7 billion monthly users, it offers endless opportunities for exposure. But here’s the catch: How do you make your video stand out when 500 hours of content flood the platform every single…

SHEIN is a fast-growing Chinese eCommerce platform and a global leader in fast fashion, beloved by young shoppers for its rock-bottom prices and massive selection. In 2023 alone, the SHEIN app was downloaded over 260 million times, and in 2024 the company’s annual revenue surpassed $50 billion– numbers that spell…

122% ROI from promoting a utility app — a real case. In 2025, utility apps are still profitable, but only with the right strategy. We share which tools worked, how we optimized ad campaigns, and which tactics delivered the highest returns. Key Points Offer: UtilitiesGEO: US (United States)Traffic: Mainstream and Non-Mainstream High and…

One of the most profitable verticals in Uzbekistan is mVAS Carrier Billing — a model where users subscribe to digital services like premium entertainment content, with payments deducted directly from their mobile carrier balance. Uzbekistan is one of the most promising Tier-3 GEOs, with a rapidly growing internet audience and…