Case studies

Most advertisers are afraid to enter new markets and lose revenue because of this. In this case, we described how an advertiser earned more than $5,000 with a casino offer for an Indonesian audience, as well as talked about current trends in the gambling industry and shared useful insights from…

We tell you how to successfully launch MVAs offers using the example of a case study. We have collected the most important things: how such offers work, their main advantages, and recommendations for working with them in practice. Mobidea and HilltopAds experts also shared their experiences and unique insights that…

In recent years, cloud-based photo editors powered by AI have mastered the art of stripping away layers of clothing from user photos — automatically erasing the “fabric” pixels and reconstructing a seamless, photorealistic image of the body. At first glance, it looks like just another beauty filter, but these algorithms…

YouTube is a digital powerhouse — the world’s second-most-visited platform and a cornerstone of video content. With over 2.7 billion monthly users, it offers endless opportunities for exposure. But here’s the catch: How do you make your video stand out when 500 hours of content flood the platform every single…

SHEIN is a fast-growing Chinese e-commerce platform and a global leader in fast fashion, beloved by young shoppers for its rock-bottom prices and massive selection. In 2023 alone, the SHEIN app was downloaded over 260 million times, and in 2024 the company’s annual revenue surpassed $50 billion — numbers that…

122% ROI from promoting a utility app — a real case. In 2025, utility apps are still profitable, but only with the right strategy. We share which tools worked, how we optimized ad campaigns, and which tactics delivered the highest returns. Key Points Offer: UtilitiesGEO: US (United States)Traffic: Mainstream and Non-Mainstream High and…

One of the most profitable verticals in Uzbekistan is mVAS Carrier Billing — a model where users subscribe to digital services like premium entertainment content, with payments deducted directly from their mobile carrier balance. Uzbekistan is one of the most promising Tier-3 GEOs, with a rapidly growing internet audience and…

Today, we’re exploring the eCommerce niche and looking at ways to profit from offers related to travel, rentals, and more. While this isn’t the hottest sector in web traffic arbitrage, it definitely has its potential. That’s why we’ve put together some solid tips on how to succeed in travel-related traffic…

In the world of traffic arbitrage, there’s always room for experimentation and new strategies. In this case, we’re sharing our setup: we decided to test the VPN vertical using popunder traffic in the Brazilian market. This decision was based on insights gathered from spy services, where we noticed that the…

We explain how to work with mobile game advertising the right way to get maximum return — using the promotion of Manga RPG through the HilltopAds ad network as an example. You’ll see every step that helped us break even and earn $6,887, along with key insights into the gaming…