Your PropellerAds campaigns are profitable, but scaling them means fighting for the same traffic. Explore 8 PropellerAds alternatives for 2026 to find fresh traffic sources, compare ad networks, and discover which ones are actually worth your testing budget.
RichAds, HilltopAds, and Clickadu are among the PropellerAds alternatives worth testing in 2026. RichAds, in particular, is useful for automated push campaigns, HilltopAds – for Popunder traffic across multiple GEOs, and Clickadu – for advertisers who want to try several ad formats. PopAds, Exoclick, Evadav, AdMaven, and EZmob cover other needs.
Ad networks may offer similar formats, yet yield different results depending on their inventory, geography, audience, and campaign settings. In this guide, you will find a comparison of the top alternatives to PropellerAds. The article will also explain when it makes sense to switch networks and how to evaluate their performance.
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4 Things to Check Before Switching PropellerAds
Weak campaign performance doesn’t automatically mean that something is wrong with the ad network. Before opening another account, it makes sense to check for these possible issues:
The ad format doesn’t suit the offer
A Popunder can bring plenty of visitors to a software pricing page, but many of them won’t know what the tool actually does. Sending people straight to the purchase stage may be too much to ask. Instead, you may try a short pre-lander explaining the product, or check whether the existing landing page gives visitors enough reason to stay.
The audience and offer don’t match
You may be buying traffic from five countries while offering a payment method that’s commonly used in only one. The clicks from other GEOs could be cheap, but that won’t help if visitors can’t complete a purchase. Before looking for another traffic source, check where your offer can convert and whether the checkout works for those users.
Weak placements keep spending
With one campaign, two placements may bring most of the approved leads, but another six might account for half the ad spend. You won’t see that difference in the campaign’s overall CPA. Check the results for each zone and consider excluding those that keep spending without bringing conversions. Give low-volume placements enough time to collect data, though.
Conversion tracking is incomplete
A placement may look unprofitable in the ad network’s statistics, even when your tracker has recorded sales from its visitors. The missing data could come down to a postback error or click IDs getting lost along the way. Compare the two reports and trace a completed conversion through both systems before deciding which traffic sources to exclude.
Fix targeting, tracking, and wasted placement spend inside PropellerAds where possible. Test another network if a needed format is unavailable, suitable inventory is exhausted, or a working campaign can’t find room to grow. There’s no need to stop a profitable campaign during the test.
Read our article to learn about the different types of marketing data and how to use them effectively:
8 PropellerAds Alternatives in 2026
The eight networks below solve somewhat different buying problems. The question to ask yourself when choosing the right one is what it could give your existing campaign that PropellerAds doesn’t.
RichAds
Managing traffic sources can take up a lot of time, even when your Push campaigns are already bringing conversions. RichAds offers Performance Mode, which regularly updates whitelists for selected traffic. There’s also Target CPA, which uses conversion data from your tracker to adjust bids according to your CPA goal.
A buyer running several profitable Push campaigns might otherwise spend hours sorting zones by CPA. Automation can help, though it has little to work with when conversions are rare or the postback fails. RichAds also sells Pop and Direct Click traffic, but its Push tools are the main reason to try it here.
HilltopAds
A working PropellerAds Popunder campaign may simply need more places to run. HilltopAds provides another pool of Popunder inventory across global GEOs, alongside In-Page Push, Banner, and VAST Video formats. Advertisers can use Pop, Push, In-Page Push, Banner, Video, Direct Click, and Keyword ads to promote offers to different audiences.
The platform also provides WhiteList/BlackList controls and Auto Optimization for managing ad zones. Its CPA Goal option, available for Popunder campaigns, uses conversion data and advertiser-defined rules to stop zones that fail the chosen criteria. You’ll need a working postback for that feature. If a Popunder offer already converts on PropellerAds, testing it against a different pool of HilltopAds placements is a practical way to look for more volume. Activity tiers don’t guarantee a profitable CPA.
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Clickadu
The format menu is a good reason to look at Clickadu: Popunder, Banner, In-Page Push, Video Pre-Roll, Instant Text Message, and SKIM are available in one account. That makes it useful when you suspect the format, rather than the offer itself, is limiting performance.
The less familiar formats are worth understanding before launch. SKIM opens the advertiser’s page after a user clicks a linked element on a publisher’s site. Instant Text Message is a mobile dialog-style ad. Neither behaves like a conventional Popunder. Start with a format comparable to your existing campaign, then test another separately if the first results suggest room for improvement.
PopAds
PopAds specializes mainly in Popunder and allows buyers to set bids, budgets, countries, categories, keywords, and delivery times. You can also filter publisher sites using the network’s internal quality rating.
If Popunder traffic already works for your offer, PopAds is where you can concentrate on that format without dealing with others. Just don’t rely too heavily on publisher ratings. Even a highly rated website may bring expensive conversions, so check CPA for individual sites. Tighter quality filters can also leave you with less traffic or higher costs.
Exoclick
ExoClick gives advertisers quite a few formats to work with, including Popunder, Banner, Native, In-Page Push, Interstitial, and Video ads. The network also has a substantial amount of traffic from adult and other non-mainstream websites, which may be useful for certain dating offers.
Say you’re promoting a dating service, but visitors from general-interest websites rarely sign up. ExoClick lets you explore publisher categories that may be a better match for the offer (you’ll need to check the content restrictions first). If you’re already running Popunders elsewhere, you can start with the same landing page. Native and Video campaigns, however, should have their own creatives and be evaluated separately.
Evadav
Evadav supports Push, In-Page Push, Popunder, and Native advertising. For mobile campaigns, the difference between the two Push formats is worth considering. Regular Push ads reach users who have agreed to receive browser notifications. In-Page Push appears directly on websites, so visitors don’t have to subscribe to anything. It also works on iOS devices, where traditional browser Push has more limitations.
Suppose your Android Push campaign is performing well, but you’re struggling to get more traffic. Evadav’s In-Page Push inventory gives you another audience to test, with several creative styles available. It’s better to run the two formats separately and compare their results. Getting more clicks won’t help much if those visitors rarely turn into approved leads or paying customers.
AdMaven
Pop and Push are the straightforward choices on AdMaven, but the network also offers In-Page Push and Content Locker inventory. Its advertiser platform includes automated optimization for performance campaigns. The last format is more specialized: access to content is tied to a user completing an action, so it won’t suit every offer or traffic policy.
AdMaven is worth a look if you want to compare another performance-oriented publisher pool or have an offer suited to its supported formats. For a first test, request volume estimates for the target GEO and confirm any restrictions on the offer and landing page. Global reach figures won’t answer that question.
EZmob
EZmob has a self-serve platform where you can check campaign results for individual publishers, feeds, and SubIDs. It also lets you change bids, manage placement lists, and see what traffic is available in your target GEO before launching. Advertisers can use Pop, Push, In-Page Push, Banner, Video, Direct Click, and Keyword ads to promote offer-specific landing pages.
The detailed reporting can be useful when some placements are performing well, and others are eating into your budget. Rather than excluding an entire country, you can identify the publishers responsible for poor results and adjust your targeting or bids. Just be careful with early optimization: a source that has brought only two conversions may need more traffic before you can judge its performance.
Read our article on how to turn paid traffic into repeat customers.
PropellerAds Alternatives Compared: Which One Fits Your Needs
As shown above, the eight networks differ in their ad formats, traffic inventory, and campaign management tools. The table below puts these differences side by side to help you decide which platforms are worth testing for your offer.
| Network | Best For | Ad Formats | Key Advantage |
| RichAds | Automated push campaigns | Push, In-Page Push, Pop, Direct Click, Native | Performance Mode and Target CPA tools |
| HilltopAds | Popunder campaigns and global GEO testing | Popunder, In-Page Push, Banner, VAST Video | Activity-based traffic segments, zone controls, and Popunder CPA Goal |
| Clickadu | Testing different user entry points | Popunder, Banner, In-Page Push, Video Pre-Roll, Instant Text Message, SKIM | Several distinct formats in one platform |
| PopAds | Popunder-only buying | Popunder | Bid control and publisher-site quality filters |
| Exoclick | Diverse inventory, including non-mainstream | Popunder, Banner, Native, In-Page Push, Interstitial, Video | Wide selection of placements and formats |
| Evadav | Classic Push versus In-Page Push tests | Push, In-Page Push, Popunder, Native | In-Page creatives that don’t rely on push subscriptions |
| AdMaven | Pop and Push performance campaigns | Pop, Push, In-Page Push, Content Locker | Additional inventory and automated optimization |
| EZmob | Hands-on self-serve buying | Pop, Push, In-Page Push, Banner, Video, Direct Click, Keyword | Granular publisher, SubID, and bid controls |
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How to Choose and Test a PropellerAds Alternative
When selecting an alternative, pick one network that fills a gap in your current campaign. Then give it a fair test against PropellerAds using the same conversion goal.
Define Your Campaign Needs
Maybe Popunder volume in Brazil has stopped growing, or you need more German mobile users. Write down the offer restrictions, format, GEOs, and supported devices. Ask about inventory for that particular combination (not worldwide impressions).
Check Targeting and Optimization Tools
See how much control the network gives you over individual traffic sources. Can you verify publisher IDs, exclude poorly performing zones, or build your own whitelists and blacklists? Make sure the available GEO and OS filters meet your needs. You’ll also want to confirm that your tracker is supported and conversion events can be passed back to the network. If automated CPA optimization is available, find out how it handles bids and placements.
Set a Realistic Test Budget
Don’t base your budget on the minimum deposit alone. Suppose you’re aiming for a $12 CPA and want to collect around 20 conversions before evaluating the results. That would mean spending $240 if the campaign meets your target. In practice, some of the money will go toward placements that don’t convert, so you may need a larger amount. With a limited budget, it’s better to concentrate on one offer and GEO.
Measure Traffic Quality, Not Just CPC
Cheap clicks don’t necessarily mean you’ve managed to buy high-quality traffic. Look at CR, CPA, and ROAS, along with the quality of the conversions themselves. For example, a campaign may generate plenty of registrations but very few approved leads or first deposits. Large differences between clicks and recorded visits are also worth investigating. Check for tracking issues before treating unusual results as suspicious traffic. With CPM-based Popunder campaigns, the cost per conversion is more useful than comparing CPC directly with Push ads.
Compare Results Before Scaling
When testing a new network against PropellerAds, keep the offer, GEO, device targeting, ad format, and landing page the same wherever possible. Track each campaign separately so you can see where the conversions came from. Don’t judge the results too early, especially if users tend to convert several hours or days after clicking an ad. Once you have enough data to compare CPA and approved conversions, try increasing the budget in smaller increments. Watch how the additional traffic performs before spending more.
Also, check out success stories from our advertisers:
Final Verdict: Which PropellerAds Alternative Should You Choose
Before adding another network, check whether it can bring you traffic you aren’t already getting. If both platforms work with similar publishers and reach much the same audience, running campaigns on both may do little to increase conversions. More inventory in your target GEOs, access to new placements, or traffic from other markets could make a bigger difference. You might be able to increase the number of conversions without lowering CPA. That’s worth considering even if your existing PropellerAds campaigns are already profitable.