Articles

Useful articles for digital marketers

New Year’s Marketing Ideas

Why some advertisers thrive on winter holiday season while others lose their budget? What role does creativity play in determining the success of ad campaigns? So many questions and so few answers. In this article we’re going to change that!

Black Friday 2023: Marketing Strategy

Let’s learn about top performing verticals, OS and GEOs, list websites where you can find free templates for creatives and share how to use CHAT GPT to speed up your workflow. Read article now before it’s too late!

Ads in games: a universal solution, or everyone wins

In this article, we will explain the reasons for the appearance and popularity of ads in video games, ads gaming meaning, and also help you identify steps to improve the effectiveness of advertising in games.

Halloween Marketing: Tricks & Treats To Win More Clients 2023

Where to begin your preparation process? Which offers work better this season? And how you can create attractive creatives in a few clicks - these and some others useful tips are waining for you in our new article!

RTB Marketing Review

With the help of media advertising, you can solve such problems as increasing awareness of specific products or services, brand popularity, attracting the attention of a potential audience; etc.

CPA Lead Review

Have you launched your own brand and want to attract customers? Start promoting on the Internet. To do this as efficiently as possible, use the Cost per action indicator.

A beginner's guide to affiliate marketing

This guide will help you lay the foundation for success by understanding the essentials.

Affiliate software: together to the goal

You will learn about other features and advantages of affiliate manager software from our article.

Flipping Websites: A Quick Guide

This guide will help you quickly understand the topic of flipping websites to make your business even more profitable

Performance marketing: increasing revenue while reducing costs

Performance based marketing helps to make an advertising campaign more profitable and achieve goals faster. Let's study this topic in more detail!

The Finest Alternatives to Google AdSense

Google reigns supreme in the ads for website online realm. Fortunately, there are numerous appealing AdSense alternatives available in the market. Let's figure it out together!

Opportunity to Make Money from Apps. Common Schemes

Many users have wondered how to make money with an app. Some see it as passive, others — active earnings. Whether everything is so profitable in practice, let's get to the truth.

Video Sharing Platform: What Is It & Which One to Choose?

Despite the fact that Youtube is rightfully considered one of the most famous and popular video sharing sites, it is far from the only one. There are many video platforms like youtube.

eCPM: how to earn more

In this article, you will learn what does eCPM stand for, learn about the work of eCPM, the analysis and benefits of its results, and also about eCPM calculation tools.

How to Get Paid on Facebook: Some Effective Tricks to Make Money

Every third person on the planet has a page in this social network, but how many of them know how to get paid from Facebook?

From Likes to Profits Instagram Monetization: Insider Tips for Successful Business

Increasing the status of monetizing Instagram can be done in various ways: from promoting your services or goods, to advertising affiliate links. What will you choose?

How to Monetize TikTok: Basic Earning Methods

How to make money on TikTok? How does monetization work and how to get paid on TikTok? How to earn more on this social network? We answer all these questions in the article.

Who Are Publishers in Advertising and How They Differ from Advertisers

Advertiser vs publisher: what is included in these concepts, what differences exist and what option to choose for a novice webmaster – let’s look at these issues.

Pinterest affiliate marketing – earning on ideas

How to do affiliate marketing on Pinterest? Test it! Try posting different pictures, in different styles, maybe even in black and white, use different keywords until you catch the popularity point, and the audience starts to grow.

How to Make Money with Snapchat

If you like to know how to make money on Snapchat we can assure you that there are many different ways to get Snap rewards. Let’s see how to get paid on Snapchat, making Snapchat money.

Is Affiliate Marketing Legit: All the Tricks and Benefits

In this article, we'll look at the affiliate protection legality and marketing scams, discuss common pitfalls, and give a full understanding of what is an affiliate marketer. Does it have an earnings threshold, pitfalls, and how much does it attract scammers?

Another Business Secret: How Does CPA Marketing Work?

CPA in marketing is a special payment model online advertising charges the advertiser when a potential customer performs a targeted action (registration, purchase, shopping cart checkout, newsletter subscription, etc.).

Focus on SEM. What Is Search Engine Marketing?

What is SEM and what is SEM meaning? In today's environment, digital is a vital aspect of any highly online strategy. A great way to promote websites and products online is to optimize websites for search engine queries (SEO) and run advertising campaigns (PPC).

Facebook Monetization: methods and conditions

If you run a popular group on Facebook, you have an amazing opportunity to get paid for your audience.

Everything about ad servers: Powering the future of digital advertising

In this article, we will explore the specifics of video ad servers, examine server-side ad insertion, shed light on ad server software, and discuss the significance of publisher ad servers.

Power of Content Locker: A Guide for WordPress Users

Content Locker is a great plugin that allows you to prevent users from accessing your content unless they complete a specific task. Learn how to use a content locker on your website and how it can help you to monetize more efficiently.

Top AI Website Building Services for Publishers

Discover the top AI-powered website building services for publishers in the HilltopAds network. From Framer's interactive designs to Wix.com's user-friendly templates, harness the potential of AI to create stunning websites with ease. Creating a site has never been easier!

Exploring Interstitial Pages: Enhancing user experience and advertising potential

Interstitials are a great tool! But it's essential to differentiate interstitials from PopUps and PopUnders, as they have distinct characteristics and impact on user experience. When used thoughtfully, interstitials can enhance engagement providing a seamless browsing experience for users.

Everything about ad servers: Powering the future of digital advertising

Understanding the role of ad servers is vital in the complex landscape of digital advertising. Learn everything about them in this article.

Maximizing Results: Targeted Traffic for Your Website

Targeted traffic is essential for online success! Engage the right audience, optimize SEO, create valuable content, consider buying traffic, and leverage geographic targeting to maximize growth and achieve business goals.